Mineral Water Plant Business Plan

Mineral Water Plant Business Plan-53
Sparkling Horizon will purchase coolers at a cost of 2.00 and rent them to customers for a fee of .00 per month.In just 21 months, each rented cooler will be paid for and generating profit long-term for the company.Free of contaminants and government-monitored, bottled waters are derived from protected springs or wells or are produced by purifying and processing water from public water supplies.

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All funding for marketing activities will be generated from the business as earnings from operations, not from start-up capital, and is based on a standard 5% of first-year sales.

The market for bottled drinking water has been growing rapidly since the 1980s, increasing nearly 400% in the last decade according to the Council of Bottled Water Manufacturers, as a result of declining consumer confidence in the safety and quality of municipal water supplies.

Total sales of bottled water increased by more than 13% from 1989 to 1990, and have doubled in the last five years. is also increasing dramatically, rising from 4.5 gallons per person in 1985 to 8.0 gallons per person just five years later, in 1990.

In terms of gallons sold, there were 1,753,300,000 gallons of non-sparkling water sold in the U. alone during 1990, with that number increasing to approximately. Approximately 1 out of every 6 households currently consumes non-sparkling bottled water as a source of drinking water.

Two key managers have been retained to assist in the operation and expansion of the company: Jean Polsky will serve as the company's Operations Manager, and Robert Blanc will be the Route Driver, an extremely important position as the primary customer contact.

In addition, two commission sales associates will be hired to secure new customers.An informal poll of local Wichita distributors showed that the average price in the area was also approximately .00 per bottle, which is what Sparkling Horizon intends to charge.After water and delivery costs of

In addition, two commission sales associates will be hired to secure new customers.

An informal poll of local Wichita distributors showed that the average price in the area was also approximately $5.00 per bottle, which is what Sparkling Horizon intends to charge.

After water and delivery costs of $1.80, each bottle generates $3.49 in profit per unit for the company.

Bottled water sales increased 15.8% from February 1993 to February 1994, indicating a market rebound from the single digit growth of the late 1980s.

From 1990-1995, demand for home delivery of bottled water is expected to be approximately 10.2%, with commercial distribution growing at a rate of 8.5% per year, according to the Report on World Bottled Water, 1991.

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In addition, two commission sales associates will be hired to secure new customers.An informal poll of local Wichita distributors showed that the average price in the area was also approximately $5.00 per bottle, which is what Sparkling Horizon intends to charge.After water and delivery costs of $1.80, each bottle generates $3.49 in profit per unit for the company.Bottled water sales increased 15.8% from February 1993 to February 1994, indicating a market rebound from the single digit growth of the late 1980s.From 1990-1995, demand for home delivery of bottled water is expected to be approximately 10.2%, with commercial distribution growing at a rate of 8.5% per year, according to the Report on World Bottled Water, 1991.In addition, only 1% of the water being brought into a household is used for drinking; the rest is used for washing, bathing, etc.The Council of Bottled Water Manufacturers divides the distribution channels for bottled water into: retail grocery, commercial delivery, home delivery, restaurant purchase, and vending.The free trial offer will be advertised through a variety of media, and will be promoted at trade shows and mall events.The marketing budget of $25,000 will enable the company to quickly capture a large percent of the potential market.Her family has operated a thriving bottled water business in Paris for over 15 years, which she helped to run.The company has applied for certification as a woman-owned business, which is in progress.

.80, each bottle generates .49 in profit per unit for the company.Bottled water sales increased 15.8% from February 1993 to February 1994, indicating a market rebound from the single digit growth of the late 1980s.From 1990-1995, demand for home delivery of bottled water is expected to be approximately 10.2%, with commercial distribution growing at a rate of 8.5% per year, according to the Report on World Bottled Water, 1991.In addition, only 1% of the water being brought into a household is used for drinking; the rest is used for washing, bathing, etc.The Council of Bottled Water Manufacturers divides the distribution channels for bottled water into: retail grocery, commercial delivery, home delivery, restaurant purchase, and vending.The free trial offer will be advertised through a variety of media, and will be promoted at trade shows and mall events.The marketing budget of ,000 will enable the company to quickly capture a large percent of the potential market.Her family has operated a thriving bottled water business in Paris for over 15 years, which she helped to run.The company has applied for certification as a woman-owned business, which is in progress.

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